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Things are moving fast in the world of SEO, and we are honored to see that other experts in the field recognize our efforts to keeping up with the latest trends and practices in the business. Recently, 411Locals was named among the 10 best local SEO companies – a great affirmation to the fact that our work is appreciated by both our clients and colleagues.

More than 100 companies around the world have been appointed to the monthly FindBestSEO Top 10 Lists. The criterias each company is evaluated upon include effective use of various market channels, client experiences, overall business practices, as well as previous campaign success stories. We are pleased to see that 411Locals scored impressive results on each of these categories.

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It is our great pleasure to announce that 411 Locals won the Best SEO Software award at the second annual US Search Awards held in association with Pubcon. The award was granted due to innovation in the SEO software development, and precisely for the program called Checker*. We are honored and grateful for this award. It adds to the fact that 411Locals is constantly pushing the envelope of innovation by creating software and providing services that not only simplify the already complicated SEO world, but also ensure complete customer satisfaction.

*Checker is a software that crawls the web and analyses data related to search results.

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A company can have the best business model in the world, but it won’t matter if it doesn’t get discovered. To that end Konstantin Stoyanov launched 411Locals, an Internet marketing company that helps small-to-medium sized businesses (SMBs) get discovered online.

Entrepreneurs who are launching startups know that a solid web presence isn’t an option. Many brick-and-mortar business owners who once relied on newspaper advertising and direct mail promotions are awakening to the same realization. If a business can’t be discovered on the web, via multiple channels, then it’s losing its competitive advantage.

By now, almost all entrepreneurs are aware of the importance of search engine optimization (SEO). It’s a means of optimizing a website so that it ranks highly in the SERPs.

However, one often overlooked flavor of SEO is Local SEO, or SEO that’s intended to reach an audience within a relatively small geographical area. It’s especially important for small-to-medium sized businesses (SMBs) that don’t cater to a worldwide audience.

I sat down with Stoyanov to discuss with him the challenges that face businesses today and how his company offers solutions. Continue reading