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5 Sure-Fire SEO Approaches That Will Make Your Facebook Content Viral

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Years ago, using Facebook for SEO was kinda simple – you’re writing a killer article, post it in a high PR directory, share the link on Facebook, and then here comes the profit. Nowadays, even the profound understanding of FB rules and regulations regarding brands and publishers leaves the concept of sharing vague and uncertain. July 2016 marked the beginning of a friends-and-family oriented change of the algorithm. So what about SEO? What’s in it for me? And how to make the audience share my content? Those are the most frequently asked questions lately, and here are some hints based on the recent 411 Locals practice.

Lighthearted Jokes Trigger Shares

A significant part of the FB users regard the social media as a slightly more diverse version of 9GAG. These people are here to like and share memes, cats, fun stuff, something positive in the form of videos, gifs or some other content that is suitable for a good laugh. The fun-loving users make up for almost half of our sharing audience. (more…)

411Locals Named One of the Top Best Local SEO Companies for March 2016

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Things are moving fast in the world of SEO, and we are honored to see that other experts in the field recognize our efforts to keeping up with the latest trends and practices in the business. Recently, 411Locals was named among the 10 best local SEO companies – a great affirmation to the fact that our work is appreciated by both our clients and colleagues.

More than 100 companies around the world have been appointed to the monthly FindBestSEO Top 10 Lists. The criterias each company is evaluated upon include effective use of various market channels, client experiences, overall business practices, as well as previous campaign success stories. We are pleased to see that 411Locals scored impressive results on each of these categories.

411 Locals Awarded for Best SEO Software

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It is our great pleasure to announce that 411 Locals won the Best SEO Software award at the second annual US Search Awards held in association with Pubcon. The award was granted due to innovation in the SEO software development, and precisely for the program called Checker*. We are honored and grateful for this award. It adds to the fact that 411Locals is constantly pushing the envelope of innovation by creating software and providing services that not only simplify the already complicated SEO world, but also ensure complete customer satisfaction.

*Checker is a software that crawls the web and analyses data related to search results.

411 Locals Owner Interview for Forbes Magazine

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A company can have the best business model in the world, but it won’t matter if it doesn’t get discovered. To that end Konstantin Stoyanov launched 411Locals, an Internet marketing company that helps small-to-medium sized businesses (SMBs) get discovered online.

Entrepreneurs who are launching startups know that a solid web presence isn’t an option. Many brick-and-mortar business owners who once relied on newspaper advertising and direct mail promotions are awakening to the same realization. If a business can’t be discovered on the web, via multiple channels, then it’s losing its competitive advantage.

By now, almost all entrepreneurs are aware of the importance of search engine optimization (SEO). It’s a means of optimizing a website so that it ranks highly in the SERPs.

However, one often overlooked flavor of SEO is Local SEO, or SEO that’s intended to reach an audience within a relatively small geographical area. It’s especially important for small-to-medium sized businesses (SMBs) that don’t cater to a worldwide audience.

I sat down with Stoyanov to discuss with him the challenges that face businesses today and how his company offers solutions. (more…)

Turning Social Media into a Marketing Tool Will Save You Time

When different social media platforms were being born and started rising, we saw that groundbreaking changes and even more hype was surrounding each of the newest big names on the web.

These are the tools that determined the next phase of our evolution as web users, and the reason behind that is the lightning speed at which they allow us to expand our audience. However, this creates another type of competition, a battleground where you have to adapt instantly if you want to compete with thousands of competing messages flying from side to side at any given moment.

Today’s article is another one about copywriting, and more about smart content that experienced marketers use for advertising throughout social media. We will also cover the necessary limits we have to establish in order to save the time that is so easily wasted once we get immersed in online social networks.

To emphasize on the actual impact that social media has made on businesses lately, check out the numbers conducted from a research made by MarketingTechBlog:

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