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4 WordPress Themes You Should Be Using Right Now

Since the latest article published by 411Locals described the importance of Divi and Oshine as the current WP themes meant for your success, it is now time to take a look at the other creative options you can take advantage of. These are the highlights from among our chosen themes, suitable for creatives designers, portfolio showcases, agencies and other WordPress-using businesses.

Building Websites With Massive Dynamic

Massive Dynamic is the brainchild of ThemeForest, dubbed the “future of WordPress” by its author. Apparently, the theme owes its popularity to the website builder it comes with. The goal is to make website building user-friendly and easier than ever. The interface allows easy dragging and dropping of elements, changing of layouts and adding of shortcodes. Things get even easier with the set of pre-designed layouts you can use as a matrix and add your own customizations on. (more…)

Expand Your Digital Content Creation

Web design development illustrationConsumers are getting very critical when it comes to visuals, whether it is a website, a movie, a game, or anything else that has visual content. This is even being pumped-up by social media networks and mobile tech.

Static website galleries, written content on social channels, corporate photos and videos online were alright at one point. However, the readers of today strongly count on visuals to determine whether your message, product, or service is worth their time.

The trends are changing rapidly, and so are the expectations and standards of consumers. They spend less and less time examining an image or a piece of text in order to click on it. Decisions based on the visual content provided are made in a manner of seconds. (more…)

The Art of Landing Pages

landing page convertsTransform Visitors into Customers!

Like with all our articles, we will start by explaining the fundamentals of the main subject and break them down afterward so that everything becomes clear. Today’s topic will be the Landing Page and the secrets it holds to unveiling the full potential of your online marketing campaign.

Let’s go through the theory quickly and get it out of the way so that we can get to the meat and potatoes of traffic conversion and the better understanding the value of having a well crafted Landing Page on your business website. (more…)

Enhance the First Impression of Your Website

website  first good impression

Give Your Visitors Something to be Amazed About!

Pay a visit to your website now and take a look at it from a different perspective, ignoring any of the written or visual content that might exist there.
Now, can you make sense of what your website is communicating to the audience in a non-verbal way?

Answer these questions for yourself:

  • Does the design look like it was created by a knowledgeable and skilled pro, or an overenthusiastic person who has just started out in this area?
  • Can you instantly determine where the reader’s eye should be directed to at first?
  • Does the initial impression of the site give the confidence that you can solve the user’s problem?
  • Imagine that you are a stranger there, would you classify this business as competent, trustworthy and capable enough to offer exactly what you need?

(more…)

The Unimaginable Benefits of Mixing SEO with UX

user experience based design with SEO

Tough, but Worth It!

We are already familiar with the term UX (user experience) and its place in the world of web design and online advertising. This time around, we are bringing a new element into the mix, and it is called CX (customer experience). While UX is focused on users in general, Customer Experience is a relatively new discipline that is focused more strictly on actual clients, whether they are current or potential ones.

You may think that the difference between CX and UX is almost non-existent, but this would be a really wrong assumption. They are defined in two very different ways, and you can learn about what separates them right here.

Going back to Search Engine Optimization, we shouldn’t neglect that it is also focused on both users and potential clients, but its effects are felt mostly in the time lapse before and after you actually arrive to a particular website or another kind of digital experience. (more…)

New Trends and Successful Web Design for 2015

Yes, there are many recognizable patterns that seem like they are appearing again and again, but there is a good reason for that. From an industry perspective they are called design techniques, but usually people refer to them as design trends, which is intuitive because new, exciting and innovative elements are the ones that are trending the most throughout the web.

In this post, we will dive into the finest that this field has to offer. The following elements have been recognized by modern web designers and will be getting more and more into most of the websites we see while browsing. They are created by talented people who have what it takes to push the boundaries and discover what hides beyond them. Enjoy the excitement that the future of web design brings…

Listed icons and featuresfeatured_icons

Mobile apps, creative agencies and startups are known for utilizing unique graphics and blocks of text to accent the elements in their websites. You will often find these features listed on the homepage with a couple of sentences paired with small and attractive icons.
This is not specified as a separate example among the recent trends and has no official name, so the term feature lists will do for now. They are very helpful and key to understanding what the text is about because it helps describe the text-based lists with icons that show what you mean by those few sentences. (more…)