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The SEO tools recommended by 411 locals are not only oriented toward the content writing, link analysis, and the social media output of your SEO strategy. You can rely on our advice when you need to invest in something essential, like keyword research.

Most SEOs count on the Keyword Planner as the only tool for their keyword research. The purpose of the KP is clear – to show you how competitive your keywords are in Google search, by providing you with data about the volume in which a particular query is searched. The KP is also vital for marketers who wish to start their AdWords campaigns. But how can you exploit the searches for an even greater benefit? Here are some suggestions:

SEMRush: This freemium tool allows you to see the top keywords of your competitors, their landing pages and PPC details. If you sign up for free, you will be limited to 10 keywords per report. The latter sows organic ranking, search volume, traffic percentage, ad competition, and yearly trends. Go premium ($69.9 per month) to receive reports on how a penalty would  hit the rankings and how long it would take to recover the lost positions. The trends will include more than one previous year. (more…)

The Internet is a fascinating place full of useful information. Just because it contains a little bit (or more) for everyone, it can be sometimes hard to find exactly what you are looking. Even for content creators. This is why 411 Locals dedicates today’s post to some useful content tools you may not have found yet. Best of all – they are free! Let’s learn more about them below:

Headline Generators

1. Impact blog title generator
It helps writers create headlines suitable for their blog posts. How to use: add a topic, then click a button, and the tool will generate some suggestions for your posts. When you find the title you like best, save it to your notebook by clicking the heart icon. Your list of preferred titles can then be sent to your email address.

2. CoSchedule headline analyzer
It analyzes the effectiveness of your title by taking several factors in consideration:

• The type of your headline
• Character count
• Word count

The tool can also suggest which keywords you can use for your titles. (more…)