Published on: February 2nd, 2018 | Author: 411 Locals | Category: Content Marketing, SEO
Reading Time: 3 minutes
This is another content-related article from the 411 Locals team. Improving or adding new quality content is not easy but sometimes the only option for better optimization. Yes, you can always find a way to get more links, you can always boost your social media presence, but let’s be honest here, the content is our doorway to entering countless SEO benefits.
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Published on: January 26th, 2018 | Author: 411 Locals | Category: Content Marketing
Reading Time: 2 minutes
Bad content is like watching a low-resolution video on a cracked screen. You get the point, yet the whole experience is just not satisfying enough. One of the most common “bad content” causes is content spinning.
We, at 411 Locals, have done hundreds of experiments involving content spinning and while sometimes it really does the trick, this is just a bad SEO practice (in most of the cases). Stay with us on this article for more information about that.
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Published on: January 15th, 2018 | Author: 411 Locals | Category: Content Marketing, Google, SEO
Reading Time: 2 minutes
We know that the SEO in 2018 will drastically change the way we optimize for mobile searches for sure. We are positive about this, and we are looking forward to trying out new strategies. Will it be worth it though? This is the second article of 411 Locals about voice searching and we have never been more certain that it is much important for all those who want to stay in the SEO game in 2018.
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Published on: December 4th, 2017 | Author: 411 Locals | Category: 411 Locals, Content Marketing, Marketing
Reading Time: 2 minutes
Ever since the Hummingbird algorithm update, quality and consist content became top-of-mind for many SEOs. We, at 411 Locals, have always wanted to produce better quality content, and here are some tips that have worked over the years for us.
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Published on: November 27th, 2017 | Author: 411 Locals | Category: Content Marketing, SEO
Reading Time: 3 minutes
Yext VP of Industry Insights Duane Forrester explains on his new e-book, “How Voice Search Changes Everything” what marketers can do to adapt and compete. We, at 411, Locals found that interesting, especially with Google’s announcement in 2016 that 20% of all mobile queries were voice searches. Whether you are a competing marketer or not, you might find the following information intriguing, because, let’s face it – the future is here and voice will soon become a primary search interface.
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Published on: November 6th, 2017 | Author: 411 Locals | Category: Content Marketing, Marketing
Reading Time: 2 minutes
In the SEO game, good content is not a guarantee for a low bounce rate on your website. We, at 411 Locals, face challenges like this every day and will give you a piece of advice on how both how to turn low-quality content into neatly organized and how to proceed with good-quality content that is giving you high bounce rate.
As we have said many times before, keeping up with the latest algorithm updates is impossible. Besides, if you are happy with your current placement and you haven’t seen a huge drop in your traffic, you don’t have reasons to be worried, right? Then why do you feel your content might be treading on thin ice? Stay with us, our goal is to help you decide if your content needs merging, improving in some way, or just to be removed.
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